Dairy Queen Introduces AI Chatbot in Drive-Thrus
Dairy Queen is partnering with AI company Presto to bring chatbots to dozens of its drive-thru locations across the US and Canada. The goal is to speed up service and encourage customers to order more.
Why it matters
The adoption of AI chatbots in fast food drive-thrus could have significant implications for the industry, potentially improving efficiency and boosting sales.
Key Points
- 1Dairy Queen is deploying AI chatbots in its drive-thrus, following a test last year
- 2The chatbots are powered by Presto, an AI company that works with other fast food chains
- 3The chatbots aim to speed up drive-thru service and increase order sizes
Details
Dairy Queen is the latest fast food chain to adopt AI technology in its operations. The company is partnering with Presto, an AI company that already provides similar chatbot solutions for drive-thrus at chains like Carl's Jr., Hardee's, Taco John's, and Fazoli's. Presto's AI-powered chatbots are designed to handle customer orders and interactions, with the goal of speeding up service and encouraging customers to add more items to their orders. This move comes after a successful test of the technology by Dairy Queen last year. While Presto's AI drive-thru systems have been reported to sometimes rely on human assistance, the company aims to fully automate the ordering process using natural language processing and machine learning.
No comments yet
Be the first to comment