Bluesky Pushes AI with Attie: A Tool for Customizing Feeds on the AT Protocol

Bluesky is introducing Attie, an AI-powered tool that helps users create customized social media feeds on the AT Protocol (atproto) network. Attie aims to reduce the barriers for users to personalize their content experience.

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Bluesky is pushing further into AI integration with the introduction of Attie, a tool designed to help users create customized social media feeds on the AT Protocol (atproto) network. Attie is positioned as an AI-powered application that assists users in building their desired content feeds, rather than relying on algorithmic recommendations alone. The key idea is to leverage AI to lower the barriers for users to personalize their content experience, aligning with Bluesky's broader vision of an open social networking protocol. Custom feeds are not necessarily AI-driven, but can be based on user-defined rules, filters, or content aggregation methods. Attie aims to make this customization process more accessible by using AI as an intermediary layer to help users express their preferences and translate them into a usable feed. The AT Protocol (atproto) provides the underlying open and interoperable infrastructure for services like Attie to be built upon. By enabling flexible content discovery and personalization, Bluesky is addressing a critical aspect of open social networking platforms, where the ability to curate one's own experience is just as important as the openness of the protocol itself.