Android Introduces $2-4 Install Fee and 10-20% Cut for US External Content Links
Google Play is introducing new policies for Android apps that link to external content, including a $2-4 install fee and a 10-20% revenue cut for developers.
Why it matters
These new policies will impact the business models of many Android app developers who rely on external content and services to monetize their apps.
Key Points
- 1Google Play is introducing new policies for Android apps that link to external content
- 2A $2-4 install fee will be charged for apps that link to external content
- 3Developers will have to pay a 10-20% revenue cut on purchases made through external links
Details
The new Google Play policies apply to Android apps that link to external content and services, such as digital goods, subscriptions, or other features. Developers will now have to pay a $2-4 install fee for each new user that accesses their app's external content. Additionally, they will have to give Google a 10-20% revenue share on any purchases made through those external links. This is an expansion of Google's existing in-app purchase policies, which previously only applied to content sold directly within the app.
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